Working as Interim Brand Manager with Switzerland's paytech experts Abrantix to support their internationalisation. Tasks: Brand strategy and identity, content edition, web and blog design, product illustrations, iconography, promotional videos, Linkedin contents and all corporate documents.
Page structure and design and content edition optimised for SEO in English and German. Visit www.abrantix.com.
Script, design, creative direction and voice overs in English and German for Abrantix's different service and product lines (Test Automation and Reconciliation Software).
OTHER CORPORATE ELEMENTS
Company culture content, HR tools, R&D sub-brand "Thinking Ahead", etc. Brand strategy, creative direction, copywriting and design.
BEFORE AND AFTER
A comparison between the old and the new brand using a few examples.